I wrote the last post about writing out loud - writing copy in a conversational style. But, as a technical tip, I didn’t really touch on the central practical question. Namely, “how does someone write out loud?”
Well, part of that is up to the writer. You have to find your own style, and your own process. However, the biggest thing that will help you ‘write out loud’ is well, writing out loud. Really. write a first draft, then read it to yourself. If you don’t want people to think you’re crazy (I’ve given up on that by now), find a secluded place to do it. Things that sounded good in your head will sound silly out loud. Things that seemed correct will sound too formal, and things that looked incorrect will sound right.
It’s said (tongue-in-cheek) that the only rule for good writing is to not start a sentence with a comma. I think there are a few more, but the point stands: write freely… write like you’d talk, and write well.
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