From the category archives:

links

An Updated (and active) Blogroll

by brianlburns on 8 April 2008

in links

Allright… I just updated my blogroll/links page to include a few more good ones. And now, I’ve got another couple on my radar now. I’ll put ‘em up as I go.

One of the new entries is a blog by Alan Jones, called Doing Words. Alan is a consultant who helps startups find an identity – branding, writing, marketing, strategy, and so on… cool stuff and good work. He found my blog a couple days ago, and we’ve been talking (on twitter) since. We do similar stuff, and thus, we get along.

Earlier today, Alan wrote a piece for his blog (inspired by another blogger’s work), about social media. That we do it (and we follow it) not only for the utility and entertainment, but to define ourselves – to show who we are in a given moment, but also who we evolve to be over months (if not years). A sort of virtual biography that’s reflective, revealing, and most of all, engaging. A pure (and better) form of reality TV… just with more-sane (and actually interesting) people.

It’s a great post (as is the preceding one by Nic), and gives us a lot to think about as we see new-media develop. However, what’s most compelling here, at least for my blog, is the idea of a personal narrative. Taking a blank sheet (whether it be on a twitter, on a blog, or on the next new thing), and writing your identity onto it. Writing quality stuff that goes to the core of who you are (or who your company is), and puts it out there for people to connect with. That’s good content. The type people like to read… the type that creates a solid brand… and the type that startups should write.

That’s the type of writing StartupWriting.com is all about.

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Blogger Reflections

by brianlburns on 3 April 2008

in blogging, links

I woke up today, to this tweet from @Anjrued: “Twitter helped me relearn that blogging is about the readers, not the traffic.”

Thanks Andrew, that’s a good reminder. Helpful not only for bloggers, but for new startups designing their brand and writing their copy. People that write for the traffic reveal who they are… disingenuous marketers. People who write for the readers (and for real interaction with readers) show who they are too… genuine businessmen and businesswomen.

The irony here of course is that over time, the real writer will get more traffic. People that appreciate quality will stick around, while the people that like buzz will move on to the next site. So, no matter where you write, write good quality (and personal) content. You’ll have more fun, you’ll produce better stuff, and you’ll get a lot of people to read it. It’s Win-Win.

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Why @Gruen and I Don’t Get Along

by brianlburns on 3 April 2008

in links

No… the title’s just a joke (from my last post). We get along fine. Last night though, we had a little debate after he posted this piece on his blog. The comments section spins out of control a little bit at the end, but it’s good stuff, and good stuff to think about. Thought you might want to check it out.

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