Blogger Reflections

I woke up today, to this tweet from @Anjrued: “Twitter helped me relearn that blogging is about the readers, not the traffic.”

Thanks Andrew, that’s a good reminder. Helpful not only for bloggers, but for new startups designing their brand and writing their copy. People that write for the traffic reveal who they are… disingenuous marketers. People who write for the readers (and for real interaction with readers) show who they are too… genuine businessmen and businesswomen.

The irony here of course is that over time, the real writer will get more traffic. People that appreciate quality will stick around, while the people that like buzz will move on to the next site. So, no matter where you write, write good quality (and personal) content. You’ll have more fun, you’ll produce better stuff, and you’ll get a lot of people to read it. It’s Win-Win.